A close-up view of the pages of a book, featuring printed text in English. The text is organized into paragraphs with distinct headings, and the layout resembles that of a religious or reference book. The pages are a light cream color with dark, clear typography.

I help mental-health brands, wellness companies, coaches, and neurodivergence-focused platforms communicate with clarity, empathy, and authority.

Whether you need publish-ready guest posts, educational articles, thought-leadership pieces, or SEO-driven content that ranks — I create writing that feels human, trustworthy, and aligned with your mission.

My specialty is translating complex psychology into warm, accessible content that supports your audience and strengthens your brand’s visibility.

I help mental-health brands, wellness companies, coaches, and neurodivergence-focused platforms communicate with clarity, empathy, and authority.

Whether you need publish-ready guest posts, educational articles, thought-leadership pieces, or SEO-driven content that ranks — I create writing that feels human, trustworthy, and aligned with your mission.

My specialty is translating complex psychology into warm, accessible content that supports your audience and strengthens your brand’s visibility.

Mental Health & Psychology Writing

Clear, evidence-informed, accessible articles for brands, apps, and publications that want content written with care.

What I deliver:

  • Mental health explainers
  • Psychology-backed educational articles
  • Emotional wellbeing content
  • Recovery, trauma, and burnout writing
  • Neurodivergence-focused pieces (ADHD, autism, RSD, shutdowns, masking, etc.)
  • Research distillation into simple, actionable guidance
  • Lived-experience storytelling with professional clarity

Perfect for:
Therapy platforms · wellness brands · ND-focused businesses · blogs · digital publications

Tone:
Empathetic. Accurate. Research-aware. Never clinical or cold.

SEO Articles & Optimised Content

I blend SEO strategy with human-first writing, allowing your content to rank without losing warmth or credibility.

What I provide:

  • SEO keyword research (optional)
  • Search-intent analysis
  • SEO outlines & content structure
  • Fully optimised longform articles
  • Topic clusters to build topical authority
  • Refreshing & rewriting existing content
  • On-page SEO recommendations

Why this matters:
Most SEO content sounds robotic — mental health topics cannot be treated that way.
I specialise in writing content that meets Google’s expectations while respecting the emotional sensitivity of your audience.

Perfect for:
Mental health brands · coaching businesses · therapy apps · content agencies · wellness startups

Guest Post Writing (Paid Guest Content for Brands)

Publishable, editorial-quality guest posts designed to build authority, earn backlinks, and position you as an expert.

I write guest posts that:

  • Fit the voice and guidelines of target publications
  • Strengthen your brand’s authority and credibility
  • Offer valuable, human, experience-informed insights
  • Are SEO-friendly but editorial in tone
  • Can be pitched directly to external blogs or magazines

Types of guest posts:

  • Practical wellbeing content
  • Opinion pieces
  • ND-focused essays
  • Therapy-adjacent articles
  • Founder thought leadership
  • Workplace mental health topics
  • Recovery and burnout insights

Ideal for:
Brands needing backlink strategies · coaches expanding visibility · founders who want to build thought leadership · wellness companies seeking reach

Thought Leadership & Ghostwriting for Founders, Coaches & Creators

You have the ideas — I turn them into polished, publish-ready pieces.

Deliverables include:

  • Founder essays
  • Opinion pieces
  • Editorials for major platforms
  • Personal stories made publication-worthy
  • LinkedIn articles and long-form posts
  • Signature pieces for brand authority

I specialise in finding your voice and writing pieces that feel personal, grounded, and insightful.

Content Strategy for Mental Health Brands (Optional Add-On)

For brands that need more than a writer — they need direction.

Includes:

  • SEO content strategy
  • Keyword mapping + topic clusters
  • Editorial calendars
  • Style & tone guidelines
  • Content briefs
  • Blog strategy and brand positioning

This is perfect for early-stage startups or wellness brands scaling their digital presence.

Why Work With Me

  • I specialise in mental health, neurodivergence, and lived experience
  • I bring SEO expertise without sacrificing humanity
  • I write editorial-quality guest posts that get accepted
  • I help brands build authority, trust, and audience loyalty
  • My tone is empathetic, accurate, and accessible
  • I make complex psychology understandable — and relatable

Your audience deserves content that makes them feel seen, supported, and informed.
Your brand deserves writing that strengthens visibility and trust.

I deliver both.

Get in Touch

Hello!

info@itiskarolina.com

+48 731 804 180

+44 7598 896816

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Let’s write

Ready to bring your ideas to life with words? Reach out and let’s create something meaningful.